LB
Laurel Broten
CEO / Président-directeur général
https://www.investcanada.ca/
https://www.linkedin.com/in/laurelbroten/
Description
The Honourable Laurel Broten is the CEO of Invest in Canada, the federal corporation responsible for attracting foreign direct investment (FDI) opportunities into Canada. With a focus on positioning Canada on the world stage as a place to do business in an increasingly competitive FDI landscape, Laurel strives to propel Canada’s economic growth from coast to coast to coast, prioritizing green initiatives, accelerating innovation, and finding the best global companies to invest.
Laurel brings 30 years of leadership experience to this role from both the public and private sectors, with expertise spanning economic development and inclusion, environmental sustainability, and fiscal and regulatory responsibility. A lawyer and legislator, former Cabinet minister with the Government of Ontario, and public policy consultant, Laurel was appointed President and CEO of Nova Scotia’s provincial investment attraction and export development agency, a position she held for nearly eight years prior to joining Invest in Canada in 2022.
Laurel is a multi-award-winning CEO who brings solutions-oriented ideas to the table, and a builder of meaningful and strategic partnerships between business and government. Laurel is truly representative of the pan-Canadian organization she helms, having lived and worked in six provinces and being fluently bilingual; and by engaging with communities across Canada by serving as a mentor, advisor, volunteer, and board director with organizations like King’s Trust Canada (formerly the Prince’s Trust).
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