Global Forum on Tourism Statistics, Knowledge and Policies


Ms. Hermione Joye


Sector Lead, Travel and Vertical Search APAC


Hermione is a leader with 15 years’ experience in sales, marketing, strategy and business development in the technology & travel sector. Hermione leads the APAC Travel team for Google’s Large Customer Sales business, working with leading online travel agents, airlines, hotel chains & vacation rental companies to develop digital business strategy & products for Asian consumers. Additionally she oversees the APAC Vertical search team, who help clients adopt our more technical solutions such as Hotel Ads, and work with our Product & Engineering team to build products for our region. Prior to this, Hermione worked in Google's Sydney office managing major Retail clients. Before her time at Google, she worked in the TV industry for 4 years, working for 7media West running the Key Accounts team. When she launched her career she started in Creative Advertising working initially for M&C Saatchi and then TBWA in Sydney. Hermione was educated in Sydney Australia, completing a degree in Economics & Social Sciences from Sydney University and was awarded the Young Citizen of the Year (2009) by the Woollahra Mulinciptilty. Hermione now lives in Singapore, and has done so for six & a half years. She is a mum to three young children and a Red Kelpie, and is an incredibly passionate traveler.

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