BBB National Programs
Vice President, National Advertising Division
Laura Brett is the Vice President of BBB National Program’s National Advertising Division and the New York Office Leader. The National Advertising Division (NAD) is the centerpiece of the U.S. advertising industry’s system of self-regulation founded in 1971 to boost consumer trust in advertising. Laura began leading NAD in August of 2017, after serving NAD as a staff attorney and Assistant Director. In addition to speaking regularly on the advertising substantiation standards in the U.S. and internationally, Laura has published articles on the ethical standards of advertisers and participated in FTC Workshops on Dark Patterns, Native Advertising, Telecommunications Advertising and Online Ticket Sales.